Please use this identifier to cite or link to this item:
http://hdl.handle.net/11701/5085
Title: | Application of customer-based brand equity model for strengthening the competitive position of UNIQLO brand on the Russian market |
Other Titles: | Применение модели потребительского капитала бренда для укрепления конкурентной позиции бренда UNIQLO на российском рынке |
Authors: | Старов Сергей Александрович Томилова Александра Ринатовна Tomilova Aleksandra доктор экономических наук, доцент С.А. Старов Doctor of Economics, Associate Professor S.A.Starov |
Issue Date: | 2016 |
URI: | http://hdl.handle.net/11701/5085 |
Appears in Collections: | MASTER'S STUDIES |
Files in This Item:
File | Description | Size | Format | |
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thesis_7_n.docx | Article | 646,54 kB | Microsoft Word XML | View/Open |
reviewSV_Otzyv_A_Tomilovoj.docx | ReviewRev | 33,47 kB | Microsoft Word XML | View/Open |
reviewSV_RECENZIYA_A_Tomilinoi_.docx | ReviewRev | 31,59 kB | Microsoft Word XML | View/Open |
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