Please use this identifier to cite or link to this item:
http://hdl.handle.net/11701/27183
Title: | The Impact of Country of Origin on Brand Image Perception and Purchase Intentions: Case of Korean Products in Russian Skincare Market |
Other Titles: | Влияние страны происхождения на восприятие имиджа бренда и намерение совершить покупку на примере корейских товаров на российском рынке средств по уходу за кожей |
Authors: | Кусраева Ольга Анатольевна Kusraeva Olga Anatolevna Сивцова Анна Александровна Sivcova Anna Aleksandrovna Старов Сергей Александрович Starov Sergej Aleksandrovic |
Issue Date: | 2020 |
URI: | http://hdl.handle.net/11701/27183 |
Appears in Collections: | MASTER'S STUDIES |
Files in This Item:
File | Description | Size | Format | |
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Master_thesis_Sivtsova.pdf | Article | 1,3 MB | Adobe PDF | View/Open |
reviewSV_Otzyv_na_rabotu_Sivcovoj.pdf | ReviewSV | 134,81 kB | Adobe PDF | View/Open |
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