Please use this identifier to cite or link to this item:
Title: Analysis of the Gamification Influence on Consumer Perception of Loyalty Programs in Retail Industry
Other Titles: Анализ влияния игрификации на восприятие потребителем программ лояльности в сфере розничной торговли
Authors: Новаторов Эдуард Владимирович
Суменков Александр Александрович
Sumenkov Aleksandr
Старов Сергей Александрович
Starov Sergei Аleksаndrovich
Issue Date: 2018
Appears in Collections:MASTER'S STUDIES

Files in This Item:
File Description SizeFormat 
Master_Thesis_Sumenkov.docxArticle451,95 kBMicrosoft Word XMLView/Open
Abstract_Sumenkov.docxArticle20,74 kBMicrosoft Word XMLView/Open
reviewSV_Otzyv_NA_RABOTU_A__Sumenkova.docxReviewSV35,84 kBMicrosoft Word XMLView/Open
reviewSV_RECENZIYA_na_rabotu__A_Sumenkov.docReviewRev355 kBMicrosoft WordView/Open
reviewSV_RECENZIYA_na_rabotu__A_Sumenkova.docReviewRev355 kBMicrosoft WordView/Open

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.