Talent management practices in emerging market firms: evidence from BRIC’s multinationals

Abstract

This paper reviews the extent to which multinational corporations from BRIC countries adopt talent management practices and identifies factors influencing talent management in Russia, China, India and Brazil. As the results of the research are based on a comparative analysis of differences and peculiarities in talent practices in BRIC multinationals, the paper explores and provides a number of ideas and conclusions about talent management challenges, elaboration, realization and talent practices improvement in different emerging market contexts. Based on data from 30 MNCs, this research offers one of the first cross-country comparative analyses of talent management in BRIC countries. We argue that talent management practices have special focus in different countries and are influenced by different cultural and institutional factors, as well as have similar features explained by emerging market context.