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St.PETERSBURG UNIVERSITY ACADEMIC PRESS
ACADEMIC JOURNALS
Media Linguistics
2018
Issue 4
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Issue Date
Title
Author(s)
Dec-2018
Language manipulation strategies of the political advertising in Bulgaria
Manolov, Georgi L.
Dec-2018
Mikhail Bakhtin’s chronotope: signs of time and space in advertising from the point of view of semiotics
Kaftandjiev, Christo N.; Ukhova, Larisa V.
Dec-2018
Native advertising as a tool for digital brand-communication
Anisimov, Vladislav E.; Goroshko, Elena I.
Dec-2018
“More оf a good person to love”: the image of the addressee in Russian plus sizes clothes advertising
Zhukova, Arina G.
Dec-2018
Advertising name in the mass linguistic consciousness of native speakers of Russian language (based on Internet name contests)
Kryukova, Irina V.
Dec-2018
“Give beer to the people” (about alcoholic beverages market in the Soviet advertisement: linguocultural aspect)
Kravcova, Ludmila P.
Dec-2018
Native advertising: speech presentation
Bykova, Elena V.
Dec-2018
Linguistic advertology today: trends of development and methodological issues
Ksenzenko, Oksana A.
Dec-2018
Ethnocultural marker in the Russian companies logos as a stimulus factor for the audience
Romanova, Tatiana P.
Dec-2018
Media advertising world-image: objects, subjects, attributes
Ezhova, Elena N.
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Author
1
Anisimov, Vladislav E.
1
Borisova, Elena G.
1
Bykova, Elena V.
1
Ezhova, Elena N.
1
Goroshko, Elena I.
1
Kaftandjiev, Christo N.
1
Kravcova, Ludmila P.
1
Kryukova, Irina V.
1
Ksenzenko, Oksana A.
1
Manolov, Georgi L.
.
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Subject
2
advertising communication
2
native advertising
2
pragmatics
1
advertising communications
1
advertising discourse
1
advertising name
1
atmospheric and rational advertis...
1
banner advertising
1
chronotopе
1
commercial correctness
.
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Date issued
12
2018