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Title: Brand extension as a real option: case of fast-moving consumer goods companies
Other Titles: Расширение бренда как реальный опцион: [заголовок неполный - Прим. адм.]
Authors: Loukianova Anna E.
Mestnikova, Kyunney
Местникова, К.
Issue Date: 2013
Publisher: Master in Corporate Finance, Graduate School of Management, Saint Petersburg State University
Appears in Collections:Master's Theses

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