Please use this identifier to cite or link to this item:
http://hdl.handle.net/11701/1053
Title: | Customer loyalty in DIY retailing in Russia: Innovative approaches for improving customer retention through technology |
Other Titles: | Лояльность покупателей в секторе DIY ритейлинга в России: Инновационные подходы к увеличению уровня удержания покупателей при помощи технологий |
Authors: | Smirnova, Maria M. Sainio, Liisa-Maija Lahtinen, Tommi A. Лахтинен, Т. А. |
Issue Date: | 2012 |
Publisher: | Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University |
URI: | http://hdl.handle.net/11701/1053 |
Appears in Collections: | Master's Theses |
Files in This Item:
File | Description | Size | Format | |
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Lahtinen_Advisor's Reference.pdf | 67,3 kB | Adobe PDF | View/Open | |
Lahtinen_Referee's Review.pdf | 65,69 kB | Adobe PDF | View/Open | |
Customer loyalty in DIY retailing in Russia_ innovative approaches for improving customer retention through technology master's thesis (MITIM) – ВШМ СПбГУ – Vivaldi.html | 33,44 kB | Full Text available in Vivaldi | View/Open |
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