Multifield Medical Center: In Search of Tomorrow

Abstract

The case is aimed at developing skills in the field of working out and making managerial decisions in the course of the strategic planning of health care institution activities. The case tasks include as a rule the identification of problems the company is facing, the development of alternative ways to solve them, analysis of the alternative ways and the choice of the best one. The case is of interdisciplinary nature and can be used after studying the disciplines from the 'general management' cycle (for example, 'strategic management', 'marketing', 'finance for managers', 'making managerial decisions'). The main target group involves heads of health care institutions who are engaged with the strategic planning of activities for a business unit or a company on the whole. The case will be used more effectively provided that representatives of both state and private health care institutions are in the class being taught. The case can be used for master programs 'management in health care' and 'state and municipal government' (if the relevant content is provided in the program curriculum). The case can be used in bachelor programs on management within the 'strategic management' discipline.