Integrated Survey of Gas Turbine Market

Abstract

A graduate of an MBA program at one of Saint Petersburg's business schools, was unexpectedly offered the position of marketing department manager with a large industrial enterprise called The Klimov Plant. On the one hand, the offer was apparently interesting: a well-established enterprise with produce that inspired respect; in addition, Igor was qualified. In his 'previous life' he had received a degree in engineering and worked for a large industrial conglomerate; now, having finished an MBA program and qualified as a marketing specialist, he was unemployed. On the other hand, a period of crisis is not the most appropriate time for this kind of transfer. However, the prospect of remaining the employee of an enterprise that, while yet unaffected by the crisis, was potentially vulnerable, did not inspire manager's confidence either.