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http://hdl.handle.net/11701/10482
Полная запись метаданных
Поле DC | Значение | Язык |
---|---|---|
dc.contributor.author | Shi, Lihong | - |
dc.contributor.author | Petrosian, Ovanes | - |
dc.date.accessioned | 2018-07-24T11:25:25Z | - |
dc.date.available | 2018-07-24T11:25:25Z | - |
dc.date.issued | 2018 | - |
dc.identifier.uri | http://hdl.handle.net/11701/10482 | - |
dc.description | In Contributions to game theory and management, vol. XI. Collected papers presented on the Eleventh International Conference Game Theory and Management / Editors Leon A. Petrosyan, Nikolay A. Zenkevich. - SPb.: Saint Petersburg State University, 2018. - 330 p. The collection contains papers accepted for the Eleventh International Game Theory and Management (June 28-30, 2017, St. Petersburg State University, St. Petersburg, Russia). | en_GB |
dc.description.abstract | We consider a dynamic oligopoly advertising model for both non-cooperative and cooperative setting. Feedback Nash equilibrium strategies and cooperative strategies are found to determine the optimal advertising efforts of each firm for both setting respectively. Besides, depending upon the cooperative strategies, imputation is introduced as an optimal allocation of joint payoff and Imputation Distribution Procedure is used to guarantee the time consistency for cooperation. | en_GB |
dc.language.iso | en | en_GB |
dc.publisher | Saint Petersburg State University | en_GB |
dc.subject | Advertising competition | en_GB |
dc.subject | Optimal control | en_GB |
dc.subject | Dynamic programming | en_GB |
dc.subject | Time onsistency | en_GB |
dc.title | A Dynamic Oligopoly Marketing Model of Advertising | en_GB |
dc.type | Other | en_GB |
Располагается в коллекциях: | Conference Papers & Presentations |
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