Please use this identifier to cite or link to this item: http://hdl.handle.net/11701/1458
Title: Impact of Country-of-Origin Effect on Customer-Based Brand Equity: Case of Garnier Brand on the Russian Market
Authors: Bolshakova, K. V.
Issue Date: 2013
Publisher: Graduate School of Management, Saint Petersburg University, Master in International Business
URI: http://hdl.handle.net/11701/1458
Appears in Collections:Master's Theses



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