Browsing by Subject B2B

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Showing results 1 to 4 of 4
PreviewIssue DateTitleAuthor(s)
Mar-2019Customer orientation of B2B firms in emerging markets: Evidence from RussiaGulakova, Olga V.; Rebiazinа, Vera A.; Smirnova, Maria M.
2018Digital communications as a promotional tool for goods and services of B2B sphereТрифонова Кристина Юрьевна; Trifonova Kristina
2017The effectiveness of advertising communication on sales points: A case study of a group of goods made of PVCКолесник Андрей Александрович; Kolesnik Andrey
2017Localization and Adaptation of B2B/B2C Business Model in Russia: Case Study of Alibaba Group Holding LimitedАлександрова Мария Владимировна; Aleksandrova Maria