The recall of the supervisor For the master's thesis Evstigneeva Ekaterina Alexandrovna "Specialized exhibitions as a tool for promoting automotive and related brands"  Ekaterina Alexandrovna studied at bachelor and master's program of the Institute "School of Journalism and Mass Communications" of St. Petersburg State University. She combined the studies with internships, volunteer work and job. As a student of the Bachelor's Degree, she was practicing at the St. Petersburg State University's Admission Board, in the editorial office of the Petrovsky Okrug newspaper, in the media agency Media Price in the media planning department, in SPN Ogilvy, as a volunteer, she took part in organizing an international scientific and practical conference "PR and advertising in the system Territorial marketing ". During the period of studying at the magistracy she worked (and continues to work at the moment) in the company OOO Metalloproduktsiya. Ekaterina independently prepared the company for participation in the international exhibition Automechanika Frankfurt 2016, participated in the preparation of the company for the exhibition ROAD Association (winter 2016). Work in the company "Metalloproduktsiya" helped Catherine to collect the necessary materials for the preparation of the master's thesis. She has visited several major exhibitions: Moscow International Automobile Salon 2016 (MIAS), Interauto 2016, Automechanika Moscow 2016, World of Automobile 2017. She took an expert interview with the general director of Inteida Lada (the official dealer of Avtovaz in St. Petersburg), A.V. Rumyantsev (the company made a stand at the World of Automobile exhibition in 2017) and the head of the export sales department, Samer Kanaan (participated in four Auto Mechanics exhibitions Frankfurt, and others). Visited the master class of the general director of the exhibition company ExpoEffect N. Karasev - "How to organize work at international exhibitions", the event was held on the LENEXPO platform, the Business Development Fund (under the program of the Committee for the Development of Entrepreneurship and the Consumer Market of St. Petersburg "Regional Integrated Center - St. Petersburg "). During the preparation of the master's thesis, Ekaterina consulted with the supervisor, sent texts, consulted on the structure and content of the work, followed recommendations, was able to combine the knowledge gained within the framework of studies, and empirical data collected during practical activities. She became the winner of the contest "Best Professional Practice", organized by the Institute of Higher School of Journalism and Mass Communications of St. Petersburg State University (for a case with the preparation of the company for the exhibition Automechanika Frankfurt). The thesis is executed at a decent level,  and deserves a high positive evaluation.   Scientific adviser, Yu. V. Taranova Phd in Political Science, Associate Professor Public relations in business of St. Petersburg State University